The Art of Client Management
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Introduction & Welcome

Course Intro (4 min)
Module 1: Delivering Client Value

1.1 Pace Layers (29 mins)
1.2 Alignment (35 mins)
Key Takeaways & Further Resources
Module 1: Assignment
Module 2: Effective Recommendations

2.1 Making Recommendations (20 mins)
2.2 Comparisons (15 mins)
Business Model Template
Key Takeaways & Further Resources
Module 2: Assignment
Module 3: Clear Communications

3.1 Context & Complexity (21 mins)
3.2 SCQA (14 mins)
3.3 Presentations (36 mins)
SEO Strategy Presentation Template
Key Takeaways & Further Resources
Module 3: Assignment
Module 4: The Habits of Client Management

4.1 Habits of Client Management (26 mins)
4.2 Iterative Delivery (29 mins)
SEO Project Kickoff Guide
Key Takeaways & Further Resources
Module 4: Assignment
Module 5: Trust & Conflict

5.1 Trust (34 mins)
5.2 Conflict (22 mins)
Key Takeaways & Further Resources
Module 5: Assignment
Course Wrapup

Wrapup (7 mins)

Module 3: Clear Communications

6 Lessons